A reader who forwarded this Gannett document emails: “Below are some details about Gannett’s paywall. Our publisher told us we’ll be rolling one out in the coming months.”
From: Kane, Michael S (Wilmington)
Sent: Tuesday, January 10, 2012 10:10 AM
To: [Multiple email addresses]
Subject: Consumer FAQ
Attached is the Consumer FAQ. This should be used to address questions you receive from the marketplace regarding the new subscription model. Please let me know if there are questions that come up that are not addressed in this document.
Thanks for your patience.
New Subscription Model
FAQ for Consumers
Beginning February 1, we will implement a new subscription model. Subscribers will have access to all of our content. That means you will be able to access our content where and how you want it — through all platforms, including web, mobile, smart phone, tablet and delivery of the print on the days you select.
If you choose not to subscribe, digital access will be limited to a small number of articles a month.
Why are you making this change?
Today, readers access our unique, high quality local content in a number of ways. This full access subscription model creates a structure to allow readers to choose how to read our news and information.
In conjunction with this effort, we are also investing in the unique local content we deliver across all platforms including tablet, mobile, and new technologies as they come to market.
What are the benefits of this new full access model?
Subscribers can access content anywhere and anytime using digital platforms. The content accessed through the Web, mobile, and tablet will be frequently updated and will provide coverage of breaking news and events through articles and photos as well as provide content that cannot be included in print, such as databases, streaming video, blogs and chats. The subscription pricing is aligned with content value. Unlike in the past, subscriptions remain active during vacation periods. You will be able to continue accessing the content while traveling, including viewing a digital replica of the print edition. If the subscription also includes home delivery of the newspaper, you will be credited a portion of the subscription which relates to the delivery expense for the print edition./CONTINUES Read More