Time.com launches sports blog

Time says in a memo that its new Keeping Score sports blog “will be much more than a chronicle of games and statistics. Instead it will explore the key issues and personalities, controversies and trends, driving the daily conversation about sports.” Read the full memo after the jump.

From: “Sharick, Catherine – Time U.S.
Date: Tue, 13 Mar 2012 09:44:14 -0400
To: +TI-TM-ALL_TIME_EDIT_NY
Subject: New Launch: TIME.com’s Sports Blog

For the last couple of years, Sean Gregory has practically been a one man team covering sports for Time.com. He’s written smart and quick, trending pieces for Newsfeed and explored bigger themes and issues in his weekly Keeping Score column (he also penned a now famous 8,000 word opus on the legendary 1996 Princeton NCAA Tournament upset, of which he was a part, which earned Sean a magazine feature writing award from U.S. Basketball Writers Association). But until now there has been no single destination on the site to find all of his sports journalism — over the years, articles have appeared in practically every section on our site, from U.S. and world to business and entertainment. And even Sean, as prolific as he has been, can’t continue to keep up with the dizzying pace of sports around theworld all by himself.

So we couldn’t be more excited to announce that this week, as NCAA March Madness gets underway, Time.com is launching its very own sports blog, called, you guessed it, Keeping Score (http://keepingscore.blogs.time.com/). While Sean will continue to do his smart takes on all things sporting, he will be joined by a growing cast of contributors from around TIME who all share his boundless enthusiasm about the competitive arena. These include Ishaan Tharoor, Hannah Beech, Nick Carbone, Bobby Ghosh, Tony Karon, Adam Sorensen, Glen Levy, Alice Park, Feifei Sun, Nate Rawlings, Josh Sanburn, Tim Morrison and Bill Saporito. If our launch plan meetings are any indication — we don’t think we’ve ever seen so many people volunteer to write for a new blog — we fully expect more writers and editors around the floor to join that roster in the near future.

As Sean has already so ably done on Time.com, Keeping Score will be much more than a chronicle of games and statistics. Instead it will explore the key issues and personalities, controversies and trends, driving the daily conversation about sports. By writing about everything from U.S. favorites such as football, basketball, baseball, hockey, tennis,golf and college sports to international passions like soccer, cricket, rugby, gymnastics and of course the Olympics, the new blog will cover the areas that play out in the sports arena — business, economics, culture, politics, health, and as we’ve seen with Tebowmania, religion.

It took, as always, a skilled and dedicated team here at Time.com to get our latest blog up and running. Shanta Speller oversaw the project, while Micah Ernst handled development and Katie Rooney and Christine Lim helped migrate and clean up lots of our past sports content (including some great lists and photo galleries). To keep Keeping Score humming along, Jared Miller will be providing photo assistance, Megan Friedman will help Sean oversee editing and publishing, Nick Carbone will help with producing and planning, in addition to writing, and Daniel Eisenberg will help top edit.

Please join me in thanking this incredible team for their hard work getting this blog launched.

Cathy

Comments

comments