Afternoon report

* The New Yorker digs up its own ads from the “Mad Men” era. (
* Variety is for sale. (
* Monday’s Shorty Awards will honor the best of Twitter and other social media sites. (Washington Post)
* Political lawn signs, meet your digital replacement: Twitter. (Talking Points Memo)
* Ex-Sacramento Bee editor Melanie Sill is named KPCC radio executive editor. (
* NYT’s Justin Gillis wins the John B. Oakes Award for Distinguished Environmental Journalism. (Columbia University/PDF)
* The Daily editor Jesse Angelo is expected to become “more involved” in New York Post’s site. (Capital New York)
* High school girl and father protest “Sagging Pants” censorship. (Peoria Journal-Star)