The Santa Clarita (CA) Valley Signal has had it with people using its letters-the-the-editor column to endorse their favorite candidates. It “has been used at times by some campaigns as merely a place to ‘get the word out’ about a particular candidate, and not a venue for discussion of issues,” the paper says.
Well, those days are over.
The Signal is now running endorsement letters on a special page and charging 10 cents per word.
The small charge is used to pay for the cost of adding pages to the newspaper to accommodate the letters that, in the past, have been a substantial number. When such letters are received, someone from the Signal staff will contact the sender for confirmation, details on prepayment and when the authorized letter of endorsement will be published.
I’ve emailed a few questions about this to opinion page editor Julian Williamson and will post any response I get.