Jerry Seinfeld’s letter is #1 — really!


A letter to the New York Times has never before hit #1 on the paper’s Most Viewed list, letters editor Thomas Feyer tells Romenesko readers.

“I was amazed at how this went viral with all the tweets and Facebook posts,” he says over the phone. “I’ve never seen anything like this.”

Jerry Seinfeld’s piece “came to Op Ed and was sent to us” in the letters department, says Feyer. “We did some minor tinkering through a third party” — there was no contact with the comedian — “and it ran pretty much the way he wrote it.”

* Jerry Seinfeld (really!) riffs about … something (nytimes.com)
* Seinfeld wrote a letter to the Times in 1999, too (nytimes.com)

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