Glenn Beck’s no Wrangler Man (or Levi’s cowboy)

Glenn Beck is now selling his own line of jeans, called 1791 Denim.

“The jeans were conceived by Glenn, who has been involved with the new jeans in every step of the process from the stitching, to the buttons, and to the quality of the rivets,” says the release at GlennBeck.com.

Last September, Beck went after Levi’s for airing an ad that he said “glorifies revolution”; he swore at the time that he’d never wear Levi’s again.

Beck’s jeans go for $129.99

* Glenn Beck is now selling jeans (hypervocal.com) | Shop now! (1791.com)
* September, 2011: Glenn Beck’s Levi’s boycott (mediaite.com)
* “I’m turning my red tabs in. I will not wear Levi’s” (glennbeck.com)

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