Makes sense: Bourbon ad pops up with New York Times story on Lindsay Lohan

Letter to Romenesko

From BILL PITCHER: Thought this was funny.

I clicked on this story with the leading headline, “Here Is What Happens When You Cast Lindsay Lohan in Your Movie.”


Yep, cast Lindsay, and booze will follow.

* Here is what happens when you cast Lindsay Lohan in your movie (
* Earlier: Lindsay Lohan goes on a two-day bender (