A ‘Girls’-inspired response to controversy

Letter to Romenesko

From JASON CHUPICK, Harper’s public relations veep: I’d say too much virtual ink has been spilled on this “controversy” (“Harper’s tricked by comedy fake news story about ‘visual allergies’ lawsuit”). I can also say I’ve never responded to the media with emoticons before. It’s more of a hattip to pop culture than a riddle. I hope someone picks up on it and solves it.

I wrote Jason back and told him I was stumped. He replied:

It’s from the recent season premier of Girls, where Ray complains to Shoshana about her use of emoji in his texts. “A panda next to a gun next to a wrapped gift? It makes no sense.” This media flap and resulting trade interview became so absurd it’s how we felt. Or I should say, the managing editor who handles Findings each month (he’s frighteningly smart and almost never makes mistakes).

* Imediaethics: Harper’s “responded with an Easter Egg in JPEG form” (imediaethics.org)
* Magazine duped by CBC Radio ‘visual allergy’ parody (storify.com/cbccommunity)
* Pandas, guns and wrapped gifts – “Girls” Season 2 Episode 1 (thats-normal.com)