From ‘damn cool’ to f-ing awesome

COOL

AWESOME

Riverfront Times reports: “Brooks Goedeker, a member of IndiHop’s organizing committee, admits that he and his cohorts were just following a long tradition among beer drinkers when they decided to embellish a bit by replacing ‘damn cool’ with ‘fucking awesome.'”

* Newspaper’s quote embellished for beer festival’s koozie (riverfronttimes.com)

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