Poynter lost $1,747,581 in 2012, according to newly posted documents

Poynter’s IRS Form 1099 for 2012, which went online Monday, reports that the St. Petersburg school for journalists/media website lost $1,747,581 in 2012 – an improvement over 2011′s loss of $3,815,144.

poynterPoynter was able to cut its losses by slashing its payroll – from $4,406,865 in 2011 to $3,850,713 in 2012 — and nearly doubling its contributions. It reported $1,472,891 in contributions and grants for 2011; the institute (my former employer) shook its tin cup hard in 2012 and raised $2,925,332.

Poynter started the year with “savings and temporary cash investments” of $2,650,619; that was whittled down to $689,552 by year’s end. Total net assets at the beginning of 2012: $45,691,691; at year’s end: $43,944,100. (A decade earlier, Poynter reported net assets of $66,331,32.)

Highest paid employees’ total compensation in 2012:
* Paul Tash, chairman, $505,843
* Jana Jones, treasurer, $292,816
* Karen Dunlap, president, $259,649
* Butch Ward, senior faculty, $189,485
* Roy Peter Clark, vice president, $169,848
* Jill Geisler, senior faculty, $130,082
* Al Tompkins, senior faculty, $126,942
* Kelly McBride, senior faculty, $119,557
* Howard Finberg, senior faculty, $117,557

* Poynter Institute IRS Form 990 for 2012 (guidestar.org)


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