Apple exec likes Flipboard for iPhone

“You’re doing something right when Apple SVP Phil Schiller compliments you on Twitter,” Business Insider’s Jay Yarow tweeted early Wednesday.

His story notes that the Apple Worldwide Marketing senior veep‘s Twitter timeline “shows that he doesn’t randomly praise iPhone apps” and with the exec’s support, Flipboard “might have a chance to be one of this year’s ‘iPhone Apps Of The Year.'”

John Paul Titlow reviews the just-released Flipboard for iPhone at

The functionality of Flipboard for iPhone is pretty consistent with what users have come to expect on the iPad, just in a more compact package. There are a number of pre-curated content sections that can be added or users can plug in just about any publication with an RSS feed. Like its tablet-based predecessor, the new app hooks right into Twitter, Facebook, Tumblr, Instagram, Google Reader and other social media services to provide a truly personalized reading experience.

* Rafe Needleman: “It’s what you want to show your mother to explain to her why she should get an iPhone”
* July 10, 2010: Flipboard for the iPad launches, “transforms the social media experience”