Richard Roesgen, executive editor of the 20,000-circulation Gannett paper in Fond du Lac, Wis., tells readers that he’s “excited to announce a new ‘Full Access’ subscription model” that allows 10 free articles a month and then requires a subscription for additional stories.
After breaking that news, Roesgen says that “today I also want to let our readers know that we are raising our subscription prices.” He adds: “We haven’t made the decision lightly.”
We aren’t raising our rates because of the digital changes. Rather, knowing that we needed to raise our subscription prices, we wanted at the same time to increase the benefits and value to our readers.
Readers — or those writing in the comments section — aren’t as excited about the changes.
One writes: “Today’s rates indicate the FdL Reporter is $174.84 per year. The [Milwaukee] Journal-Sentinel is $104.00 per year and is three times the paper. And the Reporter’s rates are going UP?”
Another points out that the editor didn’t disclose the new rates: “You would think they would put a link to purchasing a on-line subscription and a price but guess that is a secret too, just like the news!”
* The Reporter launches Full Access subscription model (fdlreporter.com) || Comments
* Earlier: Leaked Gannett memo tells news execs how to explain new paywall (JimRomenesko.com)
* Downtown News in LA asks for voluntary payment from readers (laobserved.com)